Trade and Investment Promotion Reports

This training course is designed for government officials and equivalent professionals responsible for investment promotion and/or business environment reform. It aims to provide participants with essential basic knowledge and analytical skills to advance such initiatives in their home countries. The course also deepens understanding through company visits and discussions with businesses engaged in investment, and strengthens participants’ capacity for practical action through the development of action plans.

Government and public agency staff involved in export promotion activities, and executives from private organizations engaged in export promotion participated in this training course. To address their challenges, participants objectively evaluated the strengths and characteristics of products from their own countries based on data, after understanding the needs of the global market. They also studied and examined marketing and promotion methods to develop, export, and sell products for target markets from a market-oriented perspective.

The goal of this training course is to enable government officials involved in promoting investment to formulate investment promotion strategies.
In the training course, participants had to look at their country’s strong points and its weak points, and think about the global interaction of the country’s industries’ overall value chain. Trainees then had to choose a process for selected industries with the most potential and learn how to formulate strategies.

The goal of this training course is to learn about export promotion policies that work to foster and develop industries. Government agencies, export promotion organizations as well as chambers of commerce, etc. who are involved with export promotion participated.